WORKSPACE CONCEPT

Marketing & Campaigns

Sequences that write themselves per recipient ; not a template with a merge field where the name goes.

Marketing & Campaigns
4Example roles
4Connected workspaces

A QUESTION THIS WORKSPACE CAN SUPPORT

“Which campaign had the best open rate this quarter?”

AUTHORITY IN CONTEXT

The right scope
for each person.

Example roleScope
Marketing execOwn campaigns and their metrics
Marketing headAll campaigns, spend and attribution
Sales headCampaign-sourced pipeline
DirectorMarketing cost per acquired customer

QUESTIONS THAT MOVE WORK

Ask in the language
of your operation.

Which campaign had the best open rate this quarter?

How much pipeline came from the spring sequence?

Show me every contact who opened but never replied.

These are example questions. A connected deployment uses your records, permitted models and access rules.

WHAT TO SCOPE

Give the workspace
a clear job to do.

Select the capabilities your SOP needs. Availability, integrations and the boundary between preparation and execution are confirmed during scoping.

01 / CAPABILITY TO SCOPE

Multi-step campaigns with audience segmentation and up to four-email drip sequences with configurable delays

02 / CAPABILITY TO SCOPE

Campaign agent designs the full sequence, subject lines, body, calls to action and send timing

03 / CAPABILITY TO SCOPE

Email personalisation agent rewrites every send per recipient with their company, their pain points and relevant proof

04 / CAPABILITY TO SCOPE

A/B subject testing with open and click tracking and best-performing template analysis

05 / CAPABILITY TO SCOPE

LinkedIn automation with a personalised connection request and a three-message follow-up sequence

06 / CAPABILITY TO SCOPE

Campaign approval workflow so nothing goes out at scale without a human signing it off

CANDIDATE CONNECTIONS

The tools you use.
The context they hold.

Confirm the records to read, the actions to permit and the systems that remain the source of truth.

UBIQ CRMGmail / OutlookLinkedInWhatsApp BusinessHypoTextGoogle Sheets

Illustrative integration options from the DaffyOS catalogue. Compatibility and credentials are checked for your environment.

Explore deployment boundaries

IN YOUR INDUSTRY

A familiar workspace.
A different operating context.

START WITH ONE WORKFLOW

One SOP today.
A more connected company tomorrow.

Bring us the process, the people and the exceptions. We’ll map the first proof of value.

Let’s put Daffy to work

THE SAME DAFFY. THE SAME CONTEXT.

Ask Daffy

An interactive product demonstration with example records.